|
|
 |
|
|
Mercedes Used 1 activation program
A brand new concept by Mercedes launched at their reseller network The ambition is to become for used vans what Nearly New Car means for used automobiles. That’s where LUON enters the picture: focusing 100% on the core message we came up with the main concept: “Gereden + Goedgekeurd” (“Driven + Approved”). That idea was translated into point of sales material, a wide range of sales support tools and targeted direct mailpieces.
The campaign was rolled out in February 2009 as an ongoing customer marketing program to run both in Belgium and abroad.
Visit the website |
 |
|
|
|
|
|
