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Flanders Expo

Lead generation campaign

A Microsoft campaign for the mid-market and enterprise segment. Core of the campaign is a Microsoft methodology that helps companies simplify their operational processes and streamline their working relationships.

We used testimonials, articles and partner events to accurately position the Microsoft solutions. By means of a targeted call-out and e-mailing program we gathered the necessary appointments for further assessments. And we did really well: our campaign to 145 companies resulted in 22 highly qualified sales leads.

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